Professional membership association is currently seeking a seasoned professional with at least 7 to 10 years of related membership experience in an association environment to provide the vision, leadership and support for membership recruitment, retention and engagement. Ideal candidate will develop and deliver strategy, advice, counsel and service necessary to meet the organizational goal of significantly growing and maintaining membership populations. Individual will work in conjunction with Membership Marketing Manager and Sr. Manager of Customer Service to determine the needs of members and prospective members and develop plans to provide services.
Essential Duties and Responsibilities
Success in this position depends on the ability to develop a collaborative working relationship with other departments to ensure that membership campaigns and support systems are integrated with program development, reflect priorities and respond to the existing and anticipated needs of members and volunteers. Must go out of the way to fully understand the membership challenges in general and develop strategies to overcome challenges. Other responsibilities include:
Develop initiatives to increase engagement with and between members
Obtains analyses and disseminates data dealing with current membership trends, projected demographic changes, membership value study, satisfaction surveys, etc. in order to develop, articulate and implement the strategies to assist in developing the agility needed to meet the challenges of a changing external environment.
Must be able to analyze and interpret data to clearly articulate the need for specific strategies.
Oversee member affinity programs, evaluate program performance, vendor contracts and update program.
Develop and manage process for regularly identifying member and potential member needs.
Research the need for promotions based on demographics, market segmentation data, survey data, customer feedback and collaborate with Membership Marketing Manager to execute promotions.
Collaborate with marketing department on the development of national membership campaigns that meet diverse needs in all parts of the country, supporting their efforts to increase and retain members in all populations.
Minimum of Bachelor’s degree preferably with a business or marketing concentration
Experience in developing membership recruitment and retention campaigns a must
Excellent communication, customer service, presentation, verbal and writing skills
Demonstrated strategic thinking ability
Experience in Association Management Systems a must
Prior experience working with project teams and at times as project lead
Demonstrated experience working with large data bases of numeric and statistical data in order to fully understand current and projected demographic changes, population shifts and economic forecasts
Excellent benefits package. Please submit resume indicating SALARY REQURIEMENTS to: Association of Women’s Health, Obstetric and Neonatal Nurses, Human Resources Department, 1800 M Street, NW, Suite 740S, Washington, DC 20036 or email to email@example.com.To learn more about AWHONN, please go to our website www.awhonn.org
The Association of Women's Health, Obstetric and Neonatal Nurses (AWHONN) is a 501(c)3 nonprofit membership organization that promotes the health of women and newborns.
Our mission is to improve and promote the health of women and newborns and to strengthen the nursing profession through the delivery of superior advocacy, research, education and other professional and clinical resources to nurses and other health care professional.